Untoxicated Skincare Brand Concepts

Untoxicated is additive-free skincare wrapped in bold, over-the-top design choices aimed at Gen Z and Millenials. These concepts were presented before ultimately landing on a different direction.

*All lifestyle imagery used is FPO and for concept purposes only.

My Role: 
Brand Identity
Packaging  
Art Direction

Credits:
Design: Toni Catalano, Tyler DeHague, 
Strategy and Naming: Jenna Frank
Agency: The Stable

Untox1-01
UNTOX_Brand-Deck_TC_V5-02
UNTOX_Brand-Deck_TC_V5-08
UNTOX_Brand-Deck_TC_V5-03
UNTOX_Brand-Deck_TC_V5-04
UNTOX_Brand-Deck_TC_V5-05
UNTOX_Brand-Deck_TC_V5-07
UNTOX_Brand-Deck_TC_V2

Alternate Concept

Untox1-04
Untox1-03
Untox1-09
Untox1-02
Untox1-05
Untox1-07
Untox1-06
Untox1-12
Untox1-11
Untox1-13
Untox1-14
Untox1-08

* All lifestyle imagery used is FPO and for concept purposes only. 

Projects

Crisp & CrudeBranding + Packaging

Evergreen CollectiveBranding + Signage

Optum ForumConference Branding

MakeRigBranding + Art Direction

Cold Brew MakerBranding

Minnesota TwinsSmattering of things

Target SeasonalRetail Design

Drag BlingoEvent Branding

Have a great day <3

tonicatalano01@gmail.com
instagram  // dribbble  //  linkedin

© Toni Catalano 2023